GEO Checker

GEO Checker is a free tool that checks how ready a website is to be understood and cited by AI search engines like ChatGPT and Perplexity.

About GEO Checker

GEO Checker is a browser-based tool designed to help website owners, marketers, and SEO professionals assess how visible and citable their sites are to AI search engines such as ChatGPT, Gemini, and Perplexity. Users can enter their website, competitors, and real customer questions to track brand mentions, citations, and share of voice across multiple AI platforms. The tool captures actual AI responses from logged-in browser sessions, providing actionable insights and recommendations for improving AI search presence. GEO Checker also includes features for checking hreflang tags, sitemaps, and structured data. The core workflow is available for free via a Chrome extension.

Best for: website owners, SEO teams, content marketers, digital marketing agencies

Key features

Tracks brand mentions and citations across multiple AI engines using real browser sessions.
Provides actionable recommendations based on actual AI answers, not estimates.
Allows users to compare their AI visibility with competitors for specific prompts.
Includes free tools for checking hreflang tags and sitemap.xml files.
Runs prompts across multiple AI engines simultaneously from the user's browser.
Monitors AI visibility trends over time for tracked prompts and brands.

Use cases

Assessing how often a brand or website is mentioned or cited by AI search engines.
Identifying content gaps and opportunities for improving AI search presence.
Validating hreflang tags and sitemap structure for international SEO.

Pros

Core workflow and Chrome extension are free to use.
Captures real AI responses instead of relying on estimates or simulations.
No need for API keys; works directly in the user's browser sessions.

Screenshots

Reviews

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